Kinship 🐾 Wants Pet Pitches | $250–$380 Per Article

Company/Publication: Kinship
Topic(s): Pet Health, Behavior, Nutrition, Training, Lifestyle (no shopping or personal essays)
Rate: $250–$380 per article (depending on depth and reporting)
Deadline: Rolling
Client’s Name: Jessica Commons (Managing Editor)
Submit Via: Email — jessica.commons.ext@kinship.co

What They’re Looking For:

Kinship is a fresh, modern platform for millennial and Gen-Z pet parents navigating the chaos of raising animals in today’s world. They’re commissioning reported articles and expert-led pieces that offer practical, science-backed advice or original takes on animal behavior, wellness, training, and pet culture.

Avoid fluff and cliché “my pet story” pitches — they want substance, originality, and utility. Think expert interviews, new research, and useful resources for informed pet parenting.

Target audience? Smart, socially aware pet lovers who want to do more than just spoil their pets — they want to understand them.

Resources/Guides:

Explore Kinship’s main content categories to align your pitch:

About Kinship: About Us Page

How To Get This Client:

🔥 Pitch like a pro:

Open with a compelling headline and 1–2 sentence summary
Include potential expert sources or a unique angle
Mention if you’ve written similar content before (but not required)

Example:
Subject Line: Pitch: “Why Your Cat’s Zoomies Are a Sign of Genius (According to Science)”
Email Body: A few bullet points, your angle, and any experience writing about pets or health.

Pro Tip:

This client loves fresh insights. If you’re using ChatGPT to brainstorm ideas or outline the pitch, add a real-world source or expert to boost your credibility. And don’t sleep on our Sure Media training — we teach you how to land gigs like this with confidence.