A few years ago, I didn’t know a single editor at Forbes, Fortune, WIRED, National Geographic, or BBC Travel. But I still built a business around helping ordinary people get published in these publications. And I did it by knowing who actually makes the call on a story, and what makes them say yes.

Most people assume getting featured takes a PR budget. But what it actually takes is knowing the right person to send your story. And that’s what this email is about.

I’ve put together a toolkit that shows which editors cover what, right now, across outlets like BuzzFeed, Cosmopolitan, The Washington Post, and hundreds more. Now you can send your own story straight to someone who can actually get it published. No agency, no retainer, no waiting on someone else to make the ask for you.

I’m giving it to you for $37. Keep it for every story you’ll ever want to pitch. And one more thing — several of the outlets in the toolkit pay contributors $1,000 or more per piece, if you’d rather pitch as paid work than a feature.